February 28, 2024

The Digital Product Passport and the revolution of data sharing in sustainable fashion

Data sharing is revolutionizing the fashion industry. A requirement of the EU’s forthcoming legislation, Digital Product Passports (DPPs) will accelerate brands’ sustainability promises to actionable results by requiring the availability and accessibility of specific data to ensure transparency.

DPPs will act as a tool and powerful catalyst for transforming sustainable business models through three key dimensions:

Enhancing environmental sustainability by declaring aspects related to a product’s overall impact
Promoting circularity by considering durability, repairability and the extension of a product’s lifespan
Facilitating legislative compliance by addressing several regulatory requirements to fulfill the European Green Deal

‍

By communicating their embedded value across the value chain, products become more traceable and interactive assets, providing access to useful data and enabling continuous revenue streams.

"“The brand aims to establish an ongoing relationship through customer service, gaining insights into customer needs, delivering value, and monetizing the product throughout its second and third life cycles. In this context, the Digital Product Passport essentially serves as the next-generation receipt”"

NATASHA FRANCK, Founder + CEO

Read full article

More News

EON and TextileGenesis join forces to offer an unrivaled level of traceability

The Digital Product Passport and the revolution of data sharing in sustainable fashion

More News

EON and TextileGenesis join forces to offer an unrivaled level of traceability

EON Selected for CIRPASS-2 to Advance the E.U.’s Digital Product Passport

The Real Real joins EON Exchange as a Resale Partner

The RealReal Partners with EON to Accelerate Trusted Luxury Resale with Digital IDs

Authenticated Resale: Solving The $2 Trillion Counterfeit Problem For Brands

Revolutionizing the Resale Market With EON’s Digital ID Technology

EON Digital IDs Reshaping the Future of Fashion and the Planet

Fashion Industry Leaders at Cop28 Highlight the Need to Take Action

Digital Product Passports Offer More Than Just Impact and Compliance Info

Why Balenciaga Music Shunned Web3 For Its New Connected Clothing

Balenciaga launches new tech-enabled music merch series partnered with EON

Balenciaga is giving its clothes their own exclusive soundtrack

Millions of Luxury Products Now Come With Unique Digital Passports. Here’s What That Means.

Can Digital IDs turbocharge resale for brands? PANGAIA thinks so.

Microsoft, Ahluwalia and EON are sharing the untold stories of garments

Why brands say QR codes are the clothing labels of the future

Chloé Takes A Revolutionary Step In Resale

Tag, You're It. How EON is Keeping Fashion Accountable.

How Holzweiler is preparing for the EU's Digital Product Passport legislation

LFW Briefing: How ChatGPT and AI are appearing on fashion week runways

Chloé launches ‘instant resale’ using digital IDs on Vestiaire Collective

Is Luxury Set for Resale-Ready Products?

The solution to fashion’s sustainability crisis may be connected clothing tags

Top fashion brands introduce Digital IDs powered by EON to unlock intelligence, commerce and sustainability

The Vogue Business 100 Innovators: Tech and Web3

The Era of Digital Product Tags Is Nigh

With Digital IDs, Chloé plots a circular future

The Circularity Revolution Will Be Digitized. Here’s How.

Pivotal + Phygital: The new digital imperative with EON

Digital IDs: A game-changer for fashion?

The Global Fashion Summit 2022 - Panel Recap

Mulberry to add Digital IDs to all products by 2025

If products could talk: Could fashion go green?

EON announces $10 Million Series A Led by IMAGINARY

EON welcomes Natalie Massenet to our board

What will Product Passports Mean for Brands?

HRH The Prince of Wales’ SMI Fashion Taskforce commits to Digital ID

SMI Fashion Taskforce launches Digital ID

EON announces strategic investment from SML RFID

This Technology will Radically Change Fashion

Houdini Sportswear pioneers the first connected zipper with EON + YKK

Digital passports – clothing labels’ new normal

EON launches Advisory Council for CircularID™ Protocol

PANGAIA partners with EON to launch digital product passports

Unspun Launches its Most Sustainable Jeans Yet

EON ‘Connected’ Fashion Network, Up and Ready for Resale

YOOX Net-a-Porter Group launches Digital ID to accelerate circularity

Nanushka launches Digital IDs to turn garments into assets

EON partners with Microsoft to give 400M products Digital IDs by 2025

Gabriela Hearst connects its spring collection with a digital identity