Advancing circular economy business models through connected products

The CircularID™ Initiative, introduced by Eon,  brings together a group of fashion and retail industry leaders and partners from circular businesses, technology, policy, and academia.

The CircularID™ Initiative introduces the CircularID™ Protocol

The industry-wide protocol for digital identification of products in the circular economy.

• Through adoption of the CircularID™ Protocol, brands can drive to circular and connected business models—connecting with products, customers and partners across the entire product lifecycle.
   

• The CircularID™ Protocol establishes the essential product and material data critical for identification and management of products in the circular economy.

Interested in piloting the CircularID™ Protocol?
Contact Us

Members & Partners

Power circular business models with CircularID™ Connected Products

When products are digitized in alignment with the CircularID™ Protocol, they become CircularID™ Connected Products, enabling brands and retailers to:

• Connect with customers and partners directly through products and across the product lifecycle
   

• Monetize products through circular business models
  (e.g. resale, rental service) 
   

• Share, exchange and access data with circular economy partners (resellers, recyclers, etc.) 
   

• Unlock transparency across the product lifecycle 
   

• Access customer and product insights beyond point-of-sale to inform business decisions
   

• Measure and demonstrate success in achieving circular economy goals 

To create CircularID™ Connected Products with Eon, contact us to learn more.

Primary functions enabled by the CircularID™ Protocol